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My name is Rich Guest and I agree with Bill.

Bill Bernbach famously claimed creativity is the most powerful force in business. It is. Creativity, or its absence, is the key driver of growth or decline in every industry.

I’ve been lucky to lead and be a part of teams which proved outsized creativity is a competitive advantage that drives growth.

Here are a few of the projects I am most proud to have been a part of:

Want to see more? Check out the PORTFOLIO section of this site for other work created by my teams. Or, get in touch with me on LinkedIn, X, and Instagram.